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An institutional video, also known in English as a "corporate video", is a video production created specifically in the context of a company, organization or institution. Its main objective is to present and promote the company’s activities, values, culture and products or services in a professional and effective way. Two common types of videos for institutional films are:
This is a video that highlights the key aspects of the company. It may include interviews with employees, executives or clients, footage of the company in action, images of products or services, as well as graphics and animations to illustrate important facts and figures. The corporate video is generally used to present the company to potential clients, investors or business partners.
This type of video is intended for training and learning within the company. It can be used to train new employees, provide updates on policies or procedures, or offer ongoing training to all staff members. Training videos are often structured in an educational way, with information sequences, practical demonstrations and quizzes to assess learners’ knowledge.
Videos for institutional films are a powerful communication tool because they combine visual, audio and narrative elements to deliver messages clearly and attractively. They also allow a company to stand out, strengthen its brand and generate viewer engagement.
To produce these videos, CONCEPT-PRODUCTION has a team of professionals including directors, screenwriters, filmmakers, editors, animators and sound specialists. CONCEPT-PRODUCTION also works in collaboration with video production partners specialized in institutional films.
Videos for institutional films are widely distributed on various platforms, such as the company’s website, social networks, internal presentations and during events or trade shows. They are an essential tool for branding, communication and training within modern companies.
Create inspiring training videos that will make your viewers want more. All you need is an idea, a few minutes of discussion with our team, and our creators will be ready.
There are several reasons why training videos may be created:
The "Base" service level generally corresponds to an entry-level offer. It is designed for users who have simple audiovisual multimedia needs. Here are some common features associated with this level:
The "Standard" service level is one step above the "Base" level and offers significant improvements in terms of quality and features. Here is what you can expect at the "Standard" level:
The "Premium" service level is the highest level offered and provides a high-end audiovisual multimedia experience. Here are the key features of the "Premium" level:
In conclusion, the three audiovisual multimedia service levels (Base, Standard and Premium) offer different experiences in terms of quality, features and content, in order to meet users’ varied needs according to their budget and preferences.
| OUTPUT RESOLUTION | |
| STANDARD DEFINITION (1280 x 720 px) | Lightweight and smooth format, ideal for fast web streaming, social media, previews, and presentation materials, offering a good balance between image quality, file size, and ease of download. |
| HIGH-DEFINITION1080 (1920x1080 px) | High-definition Full HD format, ideal for professional web broadcasting, social media, presentations, corporate videos, interviews, and promotional content. It offers sharp image quality, smooth playback, and an excellent balance between visual clarity and file size. |
| HIGH-DEFINITION 4K | Premium ultra-high-definition format, ideal for large screens, professional presentations, advertising content, cinematic visuals, and high-quality digital broadcasting, offering exceptional image sharpness, enhanced detail, and a strong visual impact. |
| DELIVERY ON EXTERNAL HARD DRIVE | |
| DELIVERY ON EXTERNAL HARD DRIVE AT CUSTOMER'S EXPENSE | Delivery on an external hard drive may be arranged upon request, with all associated costs borne by the client. |
| REVIEW OPTION | |
| RETURN FOR CORRECTION POLICY | Each review request must be submitted within a maximum of 7 days after each delivery. The project includes up to 3 rounds of modifications in total, limited to the elements covered by the contract. Any additional filming, creation, or request outside the contract will be billed separately. |
| DELIVERY METHOD | |
| DIGITAL DELIVERY ON NAS SERVER | Final deliverables will be made available via NAS server or a suitable large-file transfer platform, through a protected download link for a limited period after delivery. |
| READING SETTINGS | |
| UNIVERSAL ONLINE READING COMPATIBILITY | Universal online playback compatibility: optimized for smooth viewing across most browsers, computers, tablets, smartphones, and web platforms, without requiring specific software. |
Keywords: Professional Video Production, Institutional Videos, Corporate Video, Video Training, Corporate Communication, Corporate Learning, Educational Videos, Accessibility, Commitment, Easy Understanding, Flexibility, Practical Demonstration, Easy Update, Reuse, Monitoring and Evaluation